Triniti Healing
Discover how a fresh logo and website makeover attracted new clientele and boosted customer awareness for Triniti Healing.
Triniti Healing: Project Overview
Triniti Healing is a sound healing business run by Nicole Alcyon, offering hypnotherapy, Hypno-Chakra Therapy, and sound healing services to the Portland area since 2004. While the client has been running its business for the past two decades, its website was not doing it justice, failing to reflect its level of expertise in sound healing and other services offered.
Logo Design
Motion Graphics
Website Design
Logo Design
The existing logo wasn’t providing enough impact and legibility displaying at a smaller size on the website. I suggested adding purple (often associated with spirituality) to increase the color contrast and add more pop while preserving the basic structure and strength of the design. In rebuilding the logo, enhancements were made to the Merkaba symbol adding tints of purple, creating stronger dimensionality to further bring it to life.
Motion Graphics
Since Triniti Healing has plans to create videos for advertising and of its meditations soon it wanted its logo animated to add even more personality and allow it to shine! Utilizing After Effects and the Flower of Life symbol as a starting point, the logo is assembled bringing it all together in a fun and unique way.
Website Design
The existing website looked stale with a mish-mash of styles, old photos, and inconsistent text formatting. Using the Divi builder in WordPress, color blocks were added with light tints from the logo to reduce monotony and differentiate certain information from the rest. New photos were taken since many were low quality and outdated. Formatting was standardized across all pages, improving visual hierarchy and repeating certain elements to create a consistent look.
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